How it works
Every word has one owner. Until someone takes it.
The rules
- Every unclaimed word starts at $10.
- Claim it and you are the current owner. Your name, logo, tagline and link sit on that word’s page.
- The next takeover price becomes
max(current × 1.35, current + $5), rounded up to whole dollars. - You keep the word until somebody pays that price. There is no monthly fee, no expiry, and no auction timer.
- When you lose a word you are told immediately — and you can take it back for the new price.
The price ladder
Starting from $10, the price a word reaches after each successive takeover:
What you actually get
Current-owner placement on CLAIM.IT: the word’s page shows you as the holder for as long as you hold it, and every takeover is recorded permanently in that word’s history.
What you do not get: any trademark, copyright, domain or other intellectual-property right in the word. CLAIM.IT does not grant legal ownership of language. Words are not assets, cannot be resold on the platform, and there is no payout when someone takes one from you — the money you paid buys the placement you had while you held it.
Money
Payments are handled by Stripe. Ownership only ever moves after a payment is confirmed on our servers. If two people pay for the same word at the same instant, exactly one becomes the owner and the other is refunded in full, automatically.
What can’t be claimed
Web addresses, contact details and personal information, impersonation attempts, reserved platform terms, and anything that breaks the content rules. Words are capped at 40 characters and five words.